World of Good and the Fair Trade Movement

Posted on March 19th, 2007 by abearc.
Categories: Recent Posts, Social Good.

I recently began reading about a company called World of Good located in the San Francisco Bay Area. Their mission is to create opportunities for hundreds of artisan cooperatives around the world and to serve as a bridge to the U.S. retail market. They assist artisans by providing access to fair wages, safe working conditions and long-term economic sustainability.

The mission of World of Good is threefold: (from their website)

  1. To make purchasing Fair Trade artisan products easy for consumers - primarily through bringing Fair Trade options to the mainstream retail market
  2. To help the communities and artisans that create these beautiful products by:
    • paying a fair wage in the local context
    • ensuring healthy and safe working conditions within the local context
    • building long-term trade relationships
    • encouraging environmentally sustainable practices
    • providing financial and technical assistance to producers whenever possible
  3. To educate consumers about the benefits of purchasing fair trade products

Click here to watch an interview with Pria Haji the company’s founder.

Learn more about the principles of fair trade.

Also visit World of Good: Development Organization, a branch of World of Good focused on strengthening standards for handcrafts in the international fair trade industry and also improving the lives of thousands of artisans through community development projects.

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